TVS Motor Company records 28% growth in Motorcycles
Hosur, August 1, 2006: Buoyed by a 28 per cent growth in its
motorcycles, TVS Motor Company’s total two wheeler sales in July 2006
clocked 1,21,462 units compared to 1,01,359 units, during the same
period last year. The total two-wheeler growth stood at 20 per cent.
The motorcycle sales in July 2006 were higher at 68,335 units compared
to 53,215 units during the year-ago period largely due to the growing
popularity of Apache and TVS StaR brands across all markets.
In a short period of time Apache has become the second-largest brand in
the premium segment and the company continues to ramp up its production
to meet the growing demand. The TVS StaR brand too has achieved
significant growth. During the month it crossed the cumulative 8,00,000
TVS Scooty sales clocked 25,356 units in July 2006 as against 24,244
units of July 2005. The brand continued its market leadership in the
sub-100 cc scooter segment.
TVS Motor Company exported 10,382 units in July 2006, the highest ever
export sales in a single month, reflecting a growth of 15 per cent over
the same period last year.